{"product_id":"la-bataille-de-lindustrie-la-france-va-t-elle-la-perdre-peut-elle-la-gagner-loik-le-floch-prigent","title":"The Battle for Industry: Will France Lose It? Can It Win It?, Loïk Le Floch-Prigent","description":"\u003cp\u003eThe truth about the struggles that are undermining our industry is being hidden from us. Distorting setbacks as victories is lying. Accusing finance is shirking responsibility. Suggesting that France can cede control of goods production without suffering is deceiving. Yet, this industrial war, warns Loïk Le Floch-Prigent, France is very close to losing. Because its leaders have not fought it. Openly, they proclaim general mobilization. Behind the scenes, they disarm and raise the white flag. For the former president of Rhône-Poulenc, Elf, Gaz de France, and SNCF, this pathetic double game must stop. Reflecting on the history of French industry, punctuated by successes, failures, recoveries, and relapses, Loïk Le Floch-Prigent recalls our vanished flagships: Pechiney, Compagnie Générale d'Electricité, Arcelor, Comptoirs Lyon-Alemand, Rhône-Poulenc. He diagnoses the strategic blunders of leadership. But the damage continues. This is evidenced by the fate of Alstom, Ciments Lafarge, Alcatel. Industrial wasteland is spreading everywhere. Our creators, engineers, and technicians are forced to seek their salvation outside our borders. And yet, this industrial war, France can win it. Loïk Le Floch-Prigent explains under what conditions and according to what models. Based on his experience, but also on testimonies gathered from courageous industrialists who, despite American hegemony and the low wages of emerging countries, proudly display our colors. Each of these large or small bosses, known or unknown, indicates their winning strategies and solutions. Indeed, provided that it frees itself from administrative obscurantism, France has enough resources - skills, determination, audacity, and a taste for risk - to achieve the long-awaited recovery. \"France is a California unaware of itself.\" Enough of empty promises! Only exemplarity is trustworthy.\u003c\/p\u003e","brand":"Jacques Marie Laffont Editeur","offers":[{"title":"Default Title","offer_id":52220883239253,"sku":"9782361241407","price":3.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/9395\/8741\/files\/9782361241407.jpg?v=1767873146","url":"https:\/\/stanoccasion.com\/en\/products\/la-bataille-de-lindustrie-la-france-va-t-elle-la-perdre-peut-elle-la-gagner-loik-le-floch-prigent","provider":"stan'occasion","version":"1.0","type":"link"}